The alchemy of transforming a company into its former brand, only better, is the challenge Peacock Tourism Marketing has accepted from its Times Square client, Kennedy Travel.Once a powerhouse in gay and lesbian travel services in the Gay 90s (1990-2000), Kennedy Travel is gearing up to reinvigorate its brand through an aggressive online marketing strategy with "proud-as-peacock" help.
Kennedy Travel's face lift will be crafted and implemented by Peacock Tourism Marketing, also of NYC. Watch for a new website, email newsletter, custom tours and much more in the months to come.
Kennedy's gay and lesbian clientele are global travelers and residents who are looking for new destinations and trendy experiences, as well as private escapes and holidays with flare. Peacock will help them reach out to this travel community and offer new products for men only, women only, families and budget to upscale destination hotels around the gay globe.
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